NICOR Expands Sales Team to Better Serve the Lighting Industry

ALBUQUERQUE, NM – NICOR Incorporated is expanding their sales force to better serve the electrical industry with reliable, high-performance lighting solutions. This expansion includes a new regional sales manager, Larry Harmon, and three district sales managers, Ben Sawtelle, Patricia Franks, and David Solis. Along with this expansion to the sales force, NICOR has restructured its regional coverage to focus on four overall regions: Southeast, Northeast, Midwest and Southwest.

“We’re committed to putting our customers first, and the growth of our sales team is a vital part of being able to do that,” said Rocky Lawrence, CEO of NICOR Inc. “Everyone we’ve brought on has the right attitude to help drive customer service and benefits of working with NICOR. I’m excited to have them aboard and look forward to working with them.”

Based out of Spring Lake, New Jersey and heading up the Northeast as Regional Sales Manager is Larry Harmon. Recently the Regional Sales Manager for LUMALUX-NE, Larry comes to NICOR with 27 years of experience in the electrical industry. Reporting directly to Bill Goettsche, Larry will be responsible for driving sales growth in the Northeast territory.

Reporting to Larry will be Benjamin Sawtelle the District Sales Manager for the New England district. Coming to NICOR from Ecolab Inc. Benjamin is new to the electrical industry but brings a strong background in sales that will help grow his territory. With a focus on customer centric support he will look to promote and maintain business relationships within the district.

Assisting in the Southeast region as a District Regional Manager will be Patricia Franks who will report to Bill Goettsche. Her territory will include Northeast Texas, Arkansas, and Louisiana. Patricia brings 20 years of experience in the electrical industry most recently having work for Mark Neal Lighting as a sales representative. She will be responsible for managing sales operations for her district through coordinating with agencies and supply distributors.

To help tackle the Southwest region NICOR has brought on District Sales Manager, David M. Solis who will report to Ronald Renshaw. He will be while focused on Oklahoma and the remainder of Texas. David, a United States Marine Vet with a BBA in Marketing, brings 20 years of experience to NICOR having worked at companies such as Vantage, Simkar, Holophane and Wide-Lite. Providing hands on training to NICOR representatives and customers, David looks to promote the NICOR brand throughout his territory.

In addition, NICOR’s customer service team has promoted Adam Benton to role of Customer Service Supervisor. His natural leadership, and ability to quickly adapt to changes has served to make him the perfect candidate for the role.

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